making life easier for
parents & babies
Understand Babies Ltd. is committed to respecting and protecting your privacy. We wish to be transparent on how we process your data and show you that we are accountable with the GDPR in relation to not only processing your data but ensuring you understand your rights as a client.
It is the intention of this privacy statement to explain to you the information practices of Understand Babies Ltd in relation to the information we collect about you.
For the purposes of the GDPR the data controller is:
Please read this Statement carefully as this sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us.
Understand Babies Ltd.
We are here to make life easier for parents & babies and professionals who work with babies. Through education, training and provision of therapies we simplify the journey for parents and professionals helping them to give babies the best start. We provide online training, workshops, mentoring and professional CPD training. We provide individual consultations and offer a range of therapies and treatments at our clinic, Rainbows End Family Physiotherapy Clinic
Our Data Protection Officer / GDPR Owner and data protection representatives can be contacted directly here:
In order to provide you with the service that you require, we need to collect information about you. Information sent via contact forms is collected and used only to help with provision of the service that is required.
To process orders personal data is collected at checkout for order fulfilment and based on terms and conditions this may form a contract.
In order for us to provide you with training or with clinical therapies Understand Babies Ltd need to collect personal data for
Our reason (lawful reason) for processing you data under the GDPR is:
In any event, Understand Babies Ltd. is committed to ensuring that the information we collect and use is appropriate for this purpose, and does not constitute an invasion of your privacy.
Understand Babies Ltd will process (collect, store and use) the information you provide in a manner compatible with the EU’s General Data Protection Regulation (GDPR). We will endeavour to keep your information accurate and up to date, and not keep it for longer than is necessary.
If we collect any special categories of personal data e.g. health, (financial information is not classified as special categories of personal data) – we will ensure the below:
We may pass your personal data on to third-party service providers contracted to Understand Babies Ltd in the course of dealing with you. Any third parties that we may share your data with are obliged to keep your details securely, and to use them only to fulfil the service they provide on your behalf. When they no longer need your data to fulfil this service, they will dispose of the details in line with Understand Babies Ltd procedures.
If we wish to pass your sensitive personal data onto a third party we will only do so once we have obtained your explicit consent, unless we are legally required to do otherwise.
The third parties that we pass your personal data to are:
We have issued all our third party processors with a Data Processor checklist asking them GDPR specific questions.
If we transfer personal data to a third party or outside the EU we as the data controller will ensure the recipient (processor or another controller) has provided the appropriate safeguards and on condition that enforceable data subject rights and effective legal remedies for you the data subject are available.
Understand Babies Ltd facilitate you, our clients, rights in line with our data protection policy and the subject access request procedure. This is available on request.
Your rights as a data subject
At any point while we are in possession of or processing your personal data, you, the data subject, have the following rights:
All of the above requests will be forwarded on should there be a third party involved as we have indicated in the processing of your personal data.
Retention of your personal data
Data will not be held for longer than is necessary for the purpose(s) for which they were obtained. Understand Babies Ltd will process personal data in accordance with our retention schedule. This retention schedule has been governed by our internal governance.
In the event that you wish to make a complaint about how your personal data is being processed by Understand Babies Ltd or how your complaint has been handled, you have the right to lodge a complaint directly with the supervisory authority and Understand Babies Ltd data protection representatives Data Protection Officer / GDPR Owner.
If we intend to further process your personal data for a purpose other than for which the data was collected, we will provide this information prior to processing this data.
Your privacy is important to us. If you have any queries, questions or comments regarding this Statement, please do not hesitate to contact us.
"Patricia helped me in ways with my baby that I did not even know were possible. My daughter was born by c-section and was a baby who startled very easily. When I first brought her to Patricia at 2 weeks old she could immediately see that my baby was very activated and was finding it hard to regulate and stay in the calm zone for long periods. The work she did with my baby was transformative. She became a very settled, contented baby who was easily able to transition from being calm to active and back to calm again. I have learnt so much from Patricia as a new Mum and she really gets you to see everything from the baby’s perspective.
She gave me huge confidence to take the time to really understand my baby so I could respond best to her and bond deeply with her. She thought me about her energy and different signals so that I could understand better how to support her. She gave me brilliant advice on really gentle techniques for settling my baby, giving her her first baths, encouraging her to roll and all the key developmental milestones. She has been a blessing to me as a Mum and I have learnt so much from her and my daughter has gained so much from her sessions . I love her gentle, kind approach with babies and it’s enabled me to truly enjoy every moment with my little girl"